How to Use Push Notifications to Educate and Onboard New Traders

Onboarding new traders and helping them navigate the complexities of trading is a critical step for trading platforms. Push notifications can play a significant role in this process by providing educational content, tutorials, and reminders. This article explores how push notifications can be used to educate and onboard new traders effectively.

Educational Content Notifications

What Are Educational Content Notifications?

Educational content notifications deliver valuable resources, such as articles, videos, and guides, to help new traders learn the basics of trading.

Example: A new trader receives a push notification linking to a beginner's guide on understanding candlestick charts.

Benefits

• Knowledge Building: Helps traders develop essential skills and knowledge.
• Engagement: Encourages users to interact with educational materials.

Tutorial Reminders

What Are Tutorial Reminders?

Tutorial reminders notify traders about available tutorials and encourage them to complete them.

Example: A trader receives a push notification reminding them to complete a tutorial on setting up stop-loss orders.

Benefits

• Skill Development: Guides traders through practical steps to improve their trading.
• Retention: Keeps users engaged with the platform.

Practice Account Alerts

What Are Practice Account Alerts?

Practice account alerts encourage new traders to use demo accounts to practice trading without financial risk.

Example: A trader receives a push notification suggesting they try a demo trade to apply what they've learned.

Benefits

• Confidence Building: Allows traders to gain experience in a risk-free environment.
• User Retention: Keeps new traders active on the platform.

Progress Tracking Notifications

What Are Progress Tracking Notifications?

Progress tracking notifications update traders on their learning milestones and achievements.

Example: A trader receives a push notification congratulating them on completing their first 10 trades in a demo account.

Benefits

• Motivation: Encourages traders to continue learning and improving.
• Positive Reinforcement: Builds confidence and satisfaction.

Conclusion

Push notifications are a powerful tool for educating and onboarding new traders. By delivering educational content, tutorial reminders, practice account alerts, and progress tracking notifications, trading platforms can support new traders in their journey and enhance their overall experience. Consider using push notifications to guide new traders through the learning curve and build a loyal user base.